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Panasonic’s Campaign “Experience Color” Won Multiple Awards

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Home > Topics > Music Production > Panasonic’s Campaign “Experience Color” Won Multiple Awards
Categories: Music Production, Music Placement, and Awards/Charts. Tags: TV Commercial and Advertising.
Aug 16, 2007
NewYorkFestivals-2007-award-Tatsuya-Oe

Panasonic’s “Viera” global branding movie “Experience Color” won several prizes and awards. Tatsuya participated in this project for its music composition and sound design. (Total production: Business Architects Inc. )

New York Festivals
The Finalist Award of “World’s Best Advertising”
(Category: “Websites/Microsites/Online Advertising: Product and Service | Home Entertainment”)

Certificate page on New York Festivals

Webby Awards
Official Honoree (Category: Websites “Best use of Animation or Motion Graphics”)
Official Nominee (“Consumer Electronics”)

2007 Official Honorees page on Webby Awards

Tokyo Interactive Ad Awards (TIAA)
Silver Prize (Category: Product site)

Awards page on TIAA






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    Museum of Contemporary Art Tokyo Space for your futureMusic Composition for Museum of Contemporary Art Tokyo’s TV Commercial Tatsuya composed music for Uniqlo Premium Down TV commercialTatsuya composed music for Uniqlo “Premium Down” TV commercial Sony Ericssion W44S-TV CommercialMusic Composition for Sony Ericssion’s Mobile Phone “W44s” TV Commercial The 17th Independent Music Awards NomineesOE “New Classics Vol. 2” Nominated for the 17th Independent Music Awards Music Placements for TV, Film & Advertising – Autumn 2013 –
TV CommercialAdvertising
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Tatsuya Oe Updated: August 19, 2017

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Microblog

No Title
1 July 2026

イギリスのダンスミュージックは、最新曲であっても、90年代レイヴの遺伝子を色濃く引きずっている。そんなことを考えていたら、90年代末にDJをしたロンドンのクラブ「Turnmills」のことをふと思い出した。土曜朝の名物「Trade」の直前に行われていた「Headstart」というパーティだったはずだ。六本木のレコ屋に入るのに躊躇していた学生が、その10年後には欧州からアジアまでDJで飛び回っていたのだから、人生は、動いた分だけ偶然が増える。

Turnmills: The Rise and Fall of London's Legendary Nightclub https://youtu.be/Ne1SKZK50ZA

No Title
30 June 2026

アートが真に社会を揺るがすのは、作者が社会への影響をコントロールしようとしたり、メッセージを伝えるためにアートを「手段化」した時ではない。作者自身の個人的で純粋な衝動を突き詰めた結果、それが結果的に社会のバグや本質を映し出してしまった時だと思う。確かに、気候変動や格差問題といった大義名分を謳(うた)えば助成金は得やすいかもしれない。しかし、それではアートの純度や質を損なってしまう恐れがある。

「アート作品にはアート作品の目的がある」from “The Creative Act: A Way of Being” by Rick Rubin https://amzn.to/4v57Ppw

No Title
29 June 2026

『スター・ウォーズ』を創る時のルーカスは、完全に客観的な「神の視点(CENがフル稼働した状態)」にいる。しかし、現実の予算や人間関係に悩まされる瞬間、さすがのルーカスの脳も一瞬で「主観の檻(扁桃体)」にハイジャックされてしまう。 この主観に対し、クリエイティビティを使って「負のナラティブや雑音(Chatter)」を上書きする力―それはフィクションを作る以上の訓練が必要だが、創作以上に大切なことかもしれない。

内なる声の活かし方 | イーサン・クロス(TED Talk) https://youtu.be/xb0nLpdWttA

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