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Dark Model’s 2 Tracks Featured in “2013/2014 Lexus ES” Advertising Campaign (US)

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Home > Topics > Dark Model > Dark Model’s 2 Tracks Featured in “2013/2014 Lexus ES” Advertising Campaign (US)
Categories: Dark Model and Music Placement. Tags: United States, Sync License, Oath, Advertising, and Videos.
Sep 7, 2012
2013 Lexus ES Advertising Campaign featuring Dark Model's music "Fate" and "Oath"

Dark Model’s 2 tracks “Fate” and “Oath” were sync-licensed and featured in “2013/2014 Lexus ES” advertising campaign in the United States.

Dark Model’s music is supposed to be featured in these movies.
– “2014 Lexus ES Overview”
– “2014 Lexus Smooth Quiet Ride”
– “2014 Lexus Full Episode Player”

Note (May 2014): “Fate” was newly mixed and included in Dark Model’s debut album. For details of Dark Model’s first album, please refer to the album page.


(Updated, Jul 2017) This version of “Oath” is available on iTunes/Apple Music, Spotify, etc. For details, please visit this article.

Topics ““Oath (Original Mix)” is now available on Apple Music and Spotify”



You might also be interested in:
    Music Placement Summer 2014Music Placements for TV, Film & Advertising – Summer 2014 – Lucozade vs Water feat. Dark Model "Fate"Music Placements for Media and Advertising – Spring 2013 – Verizon Wirelss TV commercial "Droid DNA -Extra Sensory" featuring Dark Model "Oath (Dubstep Remix)"Dark Model featured in Verizon Wireless “Droid DNA” TV Spot (US) Xbox Forza Sports feat. Dark Model "Oath"Dark Model “Oath (Original Mix)” was featured in a campaign promo for XBox “Forza motorsport 5” Brands, companies, and media for which Tatsuya’s music was licensed and featured for the purpose of their advertising/branding campaigns and promotion activities (2012 Q4, 2013 Q1). All these company, brand and product names are trademarks or registered trademarks of their respective holders. Tatsuya and this web page have no affiliation to, and is not associated or sponsored by any of these trademark owners.Music Placements for Media and Advertising – Winter 2013 –
United StatesSync LicenseOathAdvertisingVideos
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Tatsuya Oe Updated: December 12, 2025

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Microblog

No Title
18 June 2026

(3/3) 創作や勉強、瞑想などの「長時間没頭できる習慣」を持つことが、単なる集中力の向上ではなく、「余計な物語工場への侵入を物理的にロックアウトする時間」を確保することにもつながる——そんな視点は、創作に携わる身としてもとても興味深い。もちろん、DMNを全て排除すべし!と言っているわけではなくて、毎日2時間のウォーキングが無理なくDMN時間を作ってバランスを取るのに役立っていると思う。

“Don't believe in yourself, Don't deceive with belief”(『Quicksand』) https://youtu.be/kFN_bEgDE0M

No Title
17 June 2026

(2/3) だからといって、この傾向をコントロールできないわけではない。作曲や勉強、あるいは瞑想など、明確な対象に向けてCEN(中央実行ネットワーク)をフル稼働させているとき、脳の処理リソースはほぼ100%、その対象に注がれる。なぜなら、ナラティブを編むには「過去の記憶を呼び起こし、未来を予測する」という複雑な処理が必要だからだ。つまりCENがしっかり働いている間、DMNは物理的に“物語を紡ぐ余裕”を持てなくなる。

「DMNとCENはシーソーの関係」(12分過ぎ) https://youtu.be/rr3GA_UCHNo&t=728

No Title
16 June 2026

(1/3) 創作として物語を紡いだり、他人の物語に耳を傾けるのは好きだけれど、人間の脳が“勝手に”物語(ナラティブ)を作り出す働きを持つ習性を、時に煩わしく感じることがある。それは、先日少し触れたDMNが活性化している状態だ。もしこの物語生成が常にポジティブな方向に働くなら、人生はさぞ楽しいだろう。しかし現実には、誤解や思い込み、予期不安、ときには妄想といったネガティブな方向へ認知を歪めてしまうことも少なくない。

なぜマインドワンダリングが良くないのか(トレイシー・マークス博士) https://youtu.be/4WXc8mSmU4c

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